Marketing Consultancy / Marketing products / Informa D&B

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Marketing Consultancy

INFORMA D&B supplements its specialized B2B marketing information services with the widest range of marketing solutions for the corporate, private and retail sectors:

Integral consulting

To analyze your databases and conduct all kinds of studies and campaigns geared to success.

Data quality

We have proprietary batch processes to enrich, refine and clean up databases in line with your company’s needs. A specialist consultant will supply you with a solution tailored to your national and international marketing needs.

Consulting

Descriptive and predictive analyses and models designed to turn data into information and useful expertise for decision-making.

Households

Household databases with mosaic patterns to provide the greatest possible segmentation.

Retail

The most comprehensive GIS solutions, people traffic control, areas of influence, branch opening studies, network optimization, etc.

Multi-channel campaign managers

For all manner of direct marketing, telemarketing, emailing and SMS actions

Lead Generation Global Marketing Service

If you are looking for not just a database or a consultant but a new sales channel to take charge of part or all of the process – lead selection, uptake, processing, etc. – we take care of everything and charge only for success.