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Household’s Database

Household’s Database

The largest Spanish households' database with classifications depending on income estimations. Get to know the estimated income value of more than 20 million building units at a floor and door level, updated annually and in strict compliance with data protection laws.

The largest Spanish households' database

Thanks to the collaboration agreement reached with Aplicaciones Estadisticas y Consultoria, S.L., we do offer you, with preferential conditions, the largest Spanish households' database, with classifications based on their estimated income.

Rentavalua is a specialized predicting model for the income level, applicable to Spain, that incorporates the updated value of each property. Both the dwelling valuation and the income estimation (at a census section level in Madrid and town level in the rest of Spain) aggregated results are corroborated and certified by the Mathematics Faculty of the UCM (Complutense University of Madrid).

RentaValua is supported by: Aplicaciones Estadísticas, Online Services and Real Estate Consultancy leaders, InAtlas, Big Data and Location Analytics company, and Informa D&B, leader in Business, Financial, Sectorial and Marketing Information.


The largest Spanish households

Advantages of this database

National coverage of more than 20,000,000 households

Valuation of the purchase power at a floor and door level; not at a street entrance level as most products already existing in the market, so it is a great alternative to unaddressed mail.

A prediction model whose results are contrasted with real census sections data published by the Town Council of Madrid and certified by the Department of Statistics and Operational Research of the Mathematics Faculty of the UCM (Complutense University of Madrid).

Strict compliance with RGPD (General Data Protection Regulation) and LOPD (Personal Data Protection Act).

Advantages of this database

Benefits of knowing the income level

  • Reduce the abandon rate.
  • Send better offers according to the acquisition capacity.
  • Refine the launching of new products or specific services.
  • Retain the most profitable customers.
  • Increase the average purchase or purchase frequency.
  • Offer the best prices according to profitability.
  • Refine prices to be more competitive.
  • Carry out promotions with higher marketing and advertising ROI.
  • Discard unprofitable areas or areas with a higher probability of non-payment.
  • Carry out mailings to the appropriate addresses.


Benefits of knowing the income level

Access to the Household’s Database

How many flats with a value of more than one million euros do you think there are in Spain? Would you be interested in knowing where do the 18,454 owners with the highest disposable income in Málaga city live?

You can find out this information by accessing the Households' Database as follows:

Request a customised segmentation according to the criteria you need and we will provide you with a property valuation microdata database extracted from 20MM cadastral units in residential properties.

Enrich your databases from a specific address; we would incorporate the data of Rentavalua to your file.

Access directly to this information through the Geoanalytical Solution, our geomarketing InAtlas-Informa application:

  • Geolocation of Aplicaciones Estadísticas non-identifiable data census corresponding to real estate units.
  • Segmentation by real estate valuation indicators: possibility of filtering by surface and valuation stretches, generating a matrix with a total of 216 optimised geographical views for maps and tables consultation.
  • Segmentation availability on the aggregated data at the following levels: Census section, District, Town, Province and Autonomous region.
  • Download microdata of real estate valuation of 20MM of cadastral units in properties for residential use.




Access to the Household’s Database

Try our Households' Database

Request a demo